Here's a "Logo Workflow Guide" to design a great logo. This definitely will help me once a final design is chosen–sort of like a check list. Hope it helps you out too.
Here's a link to the PDF
http://mos.computerarts.co.uk/pdf/CAP148_chart.pdf
Showing posts with label Logo Design. Show all posts
Showing posts with label Logo Design. Show all posts
10 April 2013
11 March 2013
Old-Timey Branding For Small Businesses
This article shows 14 examples of new logos with an older feel. Most of the examples are of small business logos, designed by designers all over the world. I feel like I have been seeing this trend a lot lately, and all these logos are very cool and well designed. I really liked the used of geometrical shapes in several of them. If you trying to design a logo this is a good place to look for inspiration.
Here are some of them:
And if you got some extra time check out A Projector and a Fog Machine Create Startling Visual Spaces. This is a very interesting and cool looking exhibitions, great environment design piece!
Here are some of them:
And if you got some extra time check out A Projector and a Fog Machine Create Startling Visual Spaces. This is a very interesting and cool looking exhibitions, great environment design piece!
03 February 2013
Logo Design
Every company needs a logo. It is the basis for branding. Finding a well designed logo nowadays isn't always so common or simple to do. Today I will talk about some things to do and some things not to do when designing a logo.
The use of font can make or break a logo. Having to many different typefaces can cause for a sense of clutter and confusion. Using 1-2 type faces in a logo can be plenty, this way everything can appear unified while having contrast. Choosing even one type face will work but make sure your not using comic sans, a poor type face could break your entire design.
Originality is another big factor. You want to be memorable, simplistic and unlike everyone else. This can be done through good graphic design and typography, what should be avoided is the use of stock images. These are accessible and convenient but will not provide you with what a quality design can. Use of color can be good or bad, being that it can add spice to your logo. What you don't want is to make your logo color dependent. Color is associated with so many things that is almost impossible to leave a lasting impression based strictly on your color choice. Simple graphic elements can solve this dilemma.
As a designer it's important to make sure that when saving/ creating logos you do so with vector images. These vector images are made of precise points which allow for multiple sizing options and transparency. Where as using a raster graphic only allows for sizes saved as, this is because these images are made up of pixels that when stretched don't correspond.
Lastly if designing a logo, don't design the logo for you. Designing for others can be hard but once masted can ensure a great source of income and reputation.
Source:
http://www.smashingmagazine.com/2009/06/25/10-common-mistakes-in-logo-design/
The use of font can make or break a logo. Having to many different typefaces can cause for a sense of clutter and confusion. Using 1-2 type faces in a logo can be plenty, this way everything can appear unified while having contrast. Choosing even one type face will work but make sure your not using comic sans, a poor type face could break your entire design.
Originality is another big factor. You want to be memorable, simplistic and unlike everyone else. This can be done through good graphic design and typography, what should be avoided is the use of stock images. These are accessible and convenient but will not provide you with what a quality design can. Use of color can be good or bad, being that it can add spice to your logo. What you don't want is to make your logo color dependent. Color is associated with so many things that is almost impossible to leave a lasting impression based strictly on your color choice. Simple graphic elements can solve this dilemma.
As a designer it's important to make sure that when saving/ creating logos you do so with vector images. These vector images are made of precise points which allow for multiple sizing options and transparency. Where as using a raster graphic only allows for sizes saved as, this is because these images are made up of pixels that when stretched don't correspond.
Lastly if designing a logo, don't design the logo for you. Designing for others can be hard but once masted can ensure a great source of income and reputation.
Source:
http://www.smashingmagazine.com/2009/06/25/10-common-mistakes-in-logo-design/
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